Essays about: "Strategic pricing"

Showing result 1 - 5 of 46 essays containing the words Strategic pricing.

1. 1. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Fahad Ayub; Buddika Mantilake; [2024]
   Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

   Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

3. 2. Paying the Piper : The Consequences of Including Generic Prices in Reimbursement Decisions for Prescription Pharmaceuticals

   University essay from Linköpings universitet/Nationalekonomi; Linköpings universitet/Filosofiska fakulteten

   Author : Anton Klockhoff; Wilmer Larsson; [2023]
   Keywords : pharmaceutical reimbursement; genericization; endogenous pricing; treatment displacement; cost-effectiveness analysis; R D incentives;

   Abstract : Objectives: The Dental and Pharmaceutical Benefits Agency (TLV) is responsible for deciding which prescription pharmaceuticals should be subsidized in Sweden. Cost-effectiveness analyses are fundamental to its decision-making, but future price reductions following patent expiry are excluded from these analyses. READ MORE

4. 3. Net Present Value of Investments in Data Warehousing and Differences Across Firm Sizes

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Ferdinand Netsch; [2023]
   Keywords : Net Present Value; NPV; Data Warehouse; Corporate Finance; SME;

   Abstract : The continuous advent of data management technologies has enabled small and medium-sized enterprises (SME)s like Transalb Kühl- und Express-GmbH, a small German trucking company, to explore the strategic and financial benefits of data warehousing. This case study evaluates the data warehouse investment at Transalb by employing a Net Present Value (NPV) analysis to determine its financial viability. READ MORE

5. 4. Shifting Gears: Entering the Automotive Vertical

   University essay from Lunds universitet/Innovationsteknik

   Author : Tobias Anderberg; Axel Svensson; [2023]
   Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

   Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

6. 5. From Parking to Mobility: a qualitative study of mobility transitions among Swedish parking companies

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Christoffer Eriksson; Anton Forsell; [2023]
   Keywords : Parking; Mobility; Technological Innovation Systems; Transition management;

   Abstract : The Swedish Parking industry is undergoing a significant transformation. The sector can be viewed as a strategic action field, which comprises four (4) large actors in a moderately competitive market. READ MORE