Essays about: "Strategy Distinctiveness"
Found 4 essays containing the words Strategy Distinctiveness.
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1. Co-opting Feminism: How brands hijack social movements - A comparative study of the illustrative cases 'Redfit' & 'Ladylike'
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: The purpose and aim with this research was to understand how brands successfully can co-opt a social movement; specifically feminism, as part of their brand building-strategies. The phenomenon was explored by comparing one successful case, Libresse’s ‘RedFit’ campaign, with a relatively the less successful case; that is, H&M’s ‘Ladylike’ campaign. READ MORE
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2. Translating the Special Language of Football from English to Swedish : A Study on Terminology and Metaphor
University essay from Institutionen för språk (SPR)Abstract : By combining quantitative and qualitative methods, the present study aims to investigate what strategies may be used in the translation of a text on football from English to Swedish, with focus on terminology and the metaphor FOOTBALL IS WAR. Special attention is paid to the trait of football language as a special language. READ MORE
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3. Evaluating the biodiversity hotspots approach as a tool for global conservation planning
University essay from SLU/Dept. of EcologyAbstract : Given the alarming loss of biodiversity and considering that the location and threats to this biodiversity are distributed unevenly across the globe, a systematic strategy of international conservation planning must complement national conservation actions by directing inadequate flexible funding to places where the greatest biological distinctiveness coincides with the greatest threat, thus safeguarding the protection of the most species for the money invested. One such approach is Conservation Internationalʼs Biodiversity Hotspots, regions where extraordinary biological diversity coincides with exceptional threat. READ MORE
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4. Strategy Distinctiveness of U.S. Equity Mutual Funds
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomiAbstract : According to basic economic principle, as more people are chasing a given return pattern, the profit from that pattern will eventually be mitigated. Using a simple model to compare a particular fund's return series with those of its peers, this study investigates whether managers standing out from the crowd can be said to possess more managerial skill, leading to subsequent superior performance. READ MORE
