Essays about: "Subscription Model"

Showing result 1 - 5 of 83 essays containing the words Subscription Model.

1. 1. THE ROLE OF VALUE CREATION IN SUSTAINABLE PRODUCT SERVICE SYSTEM IMPLEMENTATION: A CASE STUDY ON LYNK & CO’S SUBSCRIPTION MODEL

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Carl Provén; Noel Skoglund; [2023-09-22]
   Keywords : Product-Service Systems; PSS; Value Creation; Servitization; Strategic Management;

   Abstract : This study contributes to the research field of strategic management by increasing the understanding of how value creation motives impact sustainable outcomes of PSS in the automotive industry, through a case study of Lynk & Co’s Product Strategy Team and their subscription model. The study has been conducted with a grounded theory approach, focusing on the exploratory nature of inductive reasoning. READ MORE

3. 2. Defining customer value in disruptive business models

   University essay from Göteborgs universitet/Graduate School

   Author : Antonia Welzel; [2023-07-20]
   Keywords : customer value; disruptive innovation; subscription-based car ownership;

   Abstract : Customer value is a relatively complex concept and is very dependent on the perspective that is taken as well as on the context of the value offer. The aim of this thesis is to identify how customer value is defined in more dynamic environments, specifically in the context of disruptive business models. The case company in the thesis is Lynk & Co. READ MORE

4. 3. Traveling on a Whim? A qualitative case study on how business models for Mobility-as-a-Service can be designed and configured

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julia Bolander; Elin Siltberg; [2023]
   Keywords : Business Model; Business Model Canvas; Sustainable Urban Mobility; Mobility-as-a-Service MaaS ; Business and Economics;

   Abstract : Purpose: The purpose of the study is to gain a deeper understanding of how MaaS business models can be designed and configured. Theoretical Perspective: The theoretical perspective is provided by a preliminary framework which consists of a synthesis between Business model theory and MaaS literature. READ MORE

5. 4. Pa Per Waste : An innovation journey about disposable consumers products

   University essay from Linnéuniversitetet/Institutionen för design (DE)

   Author : Xinchi Dai; [2023]
   Keywords : Sustainability; Disposable products; End-plastic-pollution; Product lifecycle; Service design; Subscription;

   Abstract : This report is about an innovative project on the sustainable design of disposable products triggered by critical thinking related to the environmental protection and use of paper-based disposable products.   The project is set against the backdrop of the UN End-plastic-pollution initiative, in the 21st century when plastic waste is proliferating and microplastics spread across the planet's ecosystems are already causing a serious environmental crisis. READ MORE

6. 5. The Future of Gaming? : A study on the effects of cloud gaming on traditional game purchase and engagement

   University essay from Umeå universitet/Företagsekonomi

   Author : Alexander Kokkonen; Josef Holmlund; [2023]
   Keywords : Cloud gaming; Technology acceptance; subscription marketing; perceived value; perceived ease of use; consumer motivations; hard-core gamer; casual gamer; non-gamer;

   Abstract : In recent years, there has been an increased number of people that are engaged in gaming - a phenomenon connected to constantly developing internet infrastructure and a growing middleclass. The phenomenon of Cloud gaming has received increasing attention since it was introduced some years ago; in 2022 all Cloud gaming services combined had 31,7 million paying users. READ MORE