Essays about: "Sundarraj Karthikeyan"

Found 1 essay containing the words Sundarraj Karthikeyan.

  1. 1. An investigation on consumer behavior and preferences towards apparel, purchase by Indian consumers age 15 : 25

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : Sundarraj Karthikeyan; [2011]
    Keywords : consumer behavior; retailing; awareness; ethical;

    Abstract : The Indian economy has grown over the last 10 years with new jobs created in the ITES sector, Biomedical, Automotive engineering, Apparel manufacturing and Civil engineering. The growth is strongly led by Information Technology Enabled Services (ITES); this is supported by the education sector with increase in the number of students enrolling for higher education and large numbers of students graduating every year thus creating a large pool of technical and managerial manpower. READ MORE