Essays about: "Swedish Telecom Company"

Showing result 11 - 15 of 16 essays containing the words Swedish Telecom Company.

  1. 11. VoIP branding: How to bridge the gaps between your brand identity and brand equity : A corporate-consumer perspective with Rebtel Networks AB

    University essay from KTH/Industriell marknadsföring

    Author : Kunthika Macharoensak; [2012]
    Keywords : brand identity; brand awareness; branding in hi-tech environment; market complexity; VoIP branding; MVNO branding; corporate base perspective; consumer base perspective; market research; VoIP; MVNO; varumärkesidentitet; varumärkeshantering; marknadsundersökning;

    Abstract : A hi-tech company often focuses on being innovative by providing product offerings as product leader, fast follower or with operational excellence. In the international calling sector the technological solutions are numerous. READ MORE

  3. 12. Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers

    University essay from Avdelningen för företagsekonomi

    Author : Salman Ahmad Awan; Muzafar Said; [2011]
    Keywords : Marketing; Management; Customer Relationship; Telecom;

    Abstract : The telecommunication business has been transformed in Sweden through the past few years. Previously telecom industry was under monopoly which has now been converted into more competitive market in which more competitors have entered and offering various alternatives of different kinds of services. READ MORE

  4. 13. A PERSPECTIVE ON PRIORITIZATION IN PROJECT PORTFOLIO ENVIRONMENT

    University essay from KTH/Industriella informations- och styrsystem; KTH/Skolan för elektro- och systemteknik (EES)

    Author : Henrik Eberhardt; David Lindblom; [2011]
    Keywords : Project portfolio; project prioritization;

    Abstract : The overbridging aspect of this interpretative master thesis is the implementation of a project prioritizing strategy. The concept is subdivided into three processes and entities, which could be seen as tools; project management office(PMO), project evaluation and project selection, which in turn are discussed separately. READ MORE

  5. 14. From Traditional Lessons Learned To Appreciative Lessons Learned - A Case Study at Ericsson

    University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

    Author : Ramkumar Narayanaswamy; [2009-12-21T11:06:19Z]
    Keywords : Post Mortem Evaluation; Appreciative Inquiry; Lessons Learned; Software Process Improvement; 4ALL Method;

    Abstract : People in a software development organization can learn valuable lessons from their own experiences and from the experiences of others in the organization through lessons learned workshops. Such workshops are not conducted regularly and adequately across organizations due to their problem oriented focus and the barriers for conducting them. READ MORE

  6. 15. The Inward-Outward Connection of Internationalisation : A Case Study of a Turkish Firm

    University essay from Företagsekonomiska institutionen

    Author : Sara Rudqwist; Susan Benalcázar; [2007]
    Keywords : Internationalisation; Inward-outward connection; Turkey;

    Abstract : In this thesis we wanted to investigate whether there is a connection between the inward and outward internationalisation of a firm. To do this we have conducted a case study on the Turkish telecom company Turkcell. READ MORE