Essays about: "Swedish and Chinese market"

Showing result 21 - 25 of 112 essays containing the words Swedish and Chinese market.

1. 21. Is it a good idea to share ideas? : A qualitative study about how Open Innovation is used between Chinese and Swedish entrepreneurs in an international market

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Emelie Lämhed; Ida Sjöstrand; [2019]
   Keywords : Open Innovation; Swedish entrepreneurs; Chinese entrepreneurs; network; trust; international markets;

   Abstract : In order for corporations to develop their business, they could apply an approach of exchanging ideas and knowledge with other corporations could contribute to new significant innovations. The international approach is called Open Innovation and could be implemented both externally and internally within firms. READ MORE

3. 22. The Influences of China’s circular economy on Swedish companies : a multiple case study of Swedish companies’ work towards circular economy in China and Hong Kong

   University essay from SLU/Dept. of Economics

   Author : Johanna Bernselius; Mathilda Rietz; [2019]
   Keywords : circular economy; sustainability; sustainable business practices; multinational context; globalisation; Chinese circular economy context; European circular economy context;

   Abstract : As the human ecological footprint is increasing and human consumption is disrupting thenatural ecosystem, the need for change towards sustainable development has never been more pressing. Due to globalisation, the impacts of consumption are not limited to a country’s border but rather an issue that influences the whole world. READ MORE

4. 23. Chinese Import Share and reallocation effect on employment and productivity within the Swedish manufacturing industry

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Filip Franzén; [2018]
   Keywords : Chinese Import Share; Productivity; Reallocation; Employment; Autoregressive Distributed Lag.; Business and Economics;

   Abstract : As China has become the top exporter in the world, new trade models move forward in explaining the interactions in world trade. Researchers advocate an increase in productivity and decreased survivability for low productive firms as China enters the market for domestic firms. READ MORE

5. 24. The solutions for Swedish companies to build employer branding on WeChat : Case study of 4 Swedish companies

   University essay from KTH/Industriell Marknadsföring och Entreprenörskap

   Author : Yunlong Sun; [2018]
   Keywords : employer branding; Swedish companies; China; Chinese market; social media; WeChat;

   Abstract : Employer branding has come a long way from its early stages as a marketing branch. The concept of employer branding was established and developed among western companies in the last few decades, while it has become more and more popular in China in recent years. READ MORE

6. 25. Sustainability Marketing : Sustainability Marketing on the Chinese Market

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
   Keywords : Sustainability; Sustainability Marketing; Sustainability marketing mix; Sustainability in China; Swedish Companies;

   Abstract : It is argued that sustainability today has become a mega-trend, where the consumers are more aware of their surroundings and businesses impact on the environment than ever. Companies have come to be critically observed by societies, which has put more pressure on them to act in more sustainable ways as well as becoming more transparent with their operational and sustainability communication towards stakeholders. READ MORE