Essays about: "Swedish retailbanks"

Found 1 essay containing the words Swedish retailbanks.

  1. 1. Banking on Generation Y:Implications for traditional Swedish retailbanks in the digital era

    University essay from KTH/Hållbarhet och industriell dynamik

    Author : SOFIA LAGERQVIST; Johanna BERGROTH; [2016]
    Keywords : Digitalization; Retail Banking; Generation Y; Customer Behavior; The Gap-model;

    Abstract : During recent years, digitalization has had an increasing impact in the society. It has gone frombeing an isolated part of an organization into something that can instead transform the business as awhole. Many businesses have experienced this change, and traditional retail banks are no exception. READ MORE