Essays about: "Symbolic Attributes"

Showing result 1 - 5 of 27 essays containing the words Symbolic Attributes.

  1. 1. Messages from the deep: A reception study of Denis Villeneuve's Dune

    University essay from Göteborgs universitet/Institutionen för kulturvetenskaper

    Author : Sarah R. Kern; [2024-02-06]
    Keywords : Hegemony; Production Reception; Discourse; Dominant Negotiated Oppositional; Dune; Representation; Reception study; convergence culture; science fiction; participation culture; fandom;

    Abstract : This essay uses Pierre Bourdieus habitus, symbolic capital, Social fields, Stuart Halls representation theory and Encoding/Decoding system, as well as Henry Jenkins concept of convergence culture and media convergence, to conduct a reception study of Denis Villeneuves 2021 adaption of the science fiction movie Dune. The material collected for the reception study is collected in the form of reviews and features from experts in cinema, juxtaposed against material collected from YouTube in the form of reviews, reaction videos and video essays from social groups sectioned around cinephiles and science fiction fandom. READ MORE

  2. 2. Slow Emergency – Urgent Action? Exploring the role of municipal climate emergency statements in Sweden

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Josefine Henman; [2022]
    Keywords : Climate change framings; climate emergency declarations; Swedish municipal climate action; Social Sciences;

    Abstract : In recent years, more than 2000 jurisdictions worldwide have declared a climate emergency, which covers over 1 billion people. While such declarations have been found to have the potential to spark transformative climate action, the scholarly knowledge of this emerging phenomenon remains limited and there is much disagreement about the merits and effects of climate emergency framings. READ MORE

  3. 3. The (Mis)alignment between Offline and Online Brand Image

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Sophie Johansson; Emma Källström; Madeleine Erikson; [2022]
    Keywords : Brand Image; Brand Image Alignment; Brand Associations; Retailing; Multichannel; Business and Economics;

    Abstract : Title: The (Mis)alignment between Offline and Online Brand Image: A Qualitative Study based on Customers’ Brand Associations of the Swedish Beauty Retailer Kicks. Purpose: The purpose is to explore the alignment or misalignment of a beauty retailer’s offline and online brand image based on customers’ brand associations. READ MORE

  4. 4. The Shift Towards Flexible Workplaces

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Fabian Svanberg; Henrik Simonsson; [2022]
    Keywords : Remote work; university students; brand attractiveness; work-life balance; employer branding; multiple regression analysis; Social Sciences;

    Abstract : Den här studien ämnar att undersöka relationen mellan ett varumärkes attraktionskraft och ett arbetsgivarvarumärkes individuella dimensioner - specifikt gällande möjligheten för potentiella arbetstagare att arbeta flexibelt; helt, eller delvis på distans. Covid-19 har dramatiskt förändrat människors liv världen över, därför är målet att observera hur den här ändringen har påverkat hur studenter ser enskilda dimensioner av arbetsgivarvarumärkning som attraktiva, specifikt gällande balans i arbetslivet i relation till flexibla arbetssätt på distans. READ MORE

  5. 5. The Wall: The Right to Liberty and Security at the US–Mexico Border

    University essay from Göteborgs universitet/Institutionen för globala studier

    Author : Hanne Karlsson; [2021-07-01]
    Keywords : migration; US–Mexico border; migration; migrants; refugees; detention; asylum; non citizenship; securitization; social constructionism;

    Abstract : The migration and refugee situation on the US–Mexico border has been heavily debated and caused a lot of controversy in the last couple of years, much as a consequence of the Trump administration’s immigration policy and promise of a wall along the border. This thesis, therefore, aims to analyze how migrants’ and refugees’ right to liberty and security was affected by the way the Trump–government portrayed them, and the phenomenon of migration, as a security threat. READ MORE