Essays about: "THESIS ON CREATION OF Customer SATISFACTION"

Showing result 1 - 5 of 17 essays containing the words THESIS ON CREATION OF Customer SATISFACTION.

  1. 1. Services for Manufacturers: Generating sustainable value through new repair service offerings

    University essay from Lunds universitet/Produktionsekonomi

    Author : David Olsson; [2022]
    Keywords : Sustainable value proposition; sustainable business model innovation; new service development for manufacturers; repair; prioritization.; Technology and Engineering;

    Abstract : Background Introducing services for manufacturing companies can lead to improving customer satisfaction and new revenue streams as well as creating a more sustainable business. However, the current understanding of how this can be done in practice is limited. READ MORE

  2. 2. Holistic view of brand equity and sustainability activities : A qualitative study in the transport sector

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Anna Petterson; [2022]
    Keywords : Sustainability activities; Brand equity; Brand identity; Brand reputation;

    Abstract : Purpose - The purpose of the study is to explore how sustainability activities are perceived as a part of a company’s brand equity and brand reputation in a B2B context within the transport sector. This is studied from the perspectives of the supplier as well as of its customers. READ MORE

  3. 3. Business Intelligence in the Hotel Industry

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Rei Shahini; [2020]
    Keywords : Business Intelligence; Hotel Industry; Big Data; Artificial Intelligence; Hospitality; Tourism;

    Abstract : Applications of artificial intelligence (AI) in hospitality and accommodation have taken an enormous percentage of service-provision, helping automate most of the processes involved such as booking and purchasing, improving the guest experience, tracking of guest preferences and interests, etc. The aim of the study is to understand the roles, benefits and issues with the improvement of business intelligence (BI) in hospitality. READ MORE

  4. 4. Business Model Innovation: The Case of Fitness Industry

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Daria Miasnikova; [2020]
    Keywords : Business Model; Business Model Innovation; Digital Transformation; Value Creation; Digital Fitness;

    Abstract : Abstract. Business model innovation and design is an important tool in successful implementation of an organizational strategy. The purpose of this study is to explore value creation throw business model innovation. In this case is proposed to consider the possibility of implementing so-called virtual classes or interactive training. READ MORE

  5. 5. Where are you? : A qualitative investigation of self-service technology in the hotel industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Sara Fredriksson; Anna Schmidt; [2019]
    Keywords : self-check-in; SST in the hotel industry; SST customer roles; attitude towards SST; value creation in SST encounters; SST co-production;

    Abstract : Throughout the last years, the service encounter has gone through drastic changes due to rapid technological developments. The research area of service marketing is therefore putting a stronger focus on the academic field of technology-infused service encounters. READ MORE