Essays about: "TV commercial"
Showing result 1 - 5 of 32 essays containing the words TV commercial.
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1. Queer representation in digital games : A textual analysis of of The Last of Us Part II
University essay from Högskolan i Skövde/Institutionen för informationsteknologiAbstract : As a fairly new form of media that is currently increasing its number of LGBTQ characters, digital games and their queer representation is an interesting research are, in equal parts in order to see what potential stereotypes and tropes may be in play aswell as to compare it to what has been done before in other forms of storytelling. The question at hand for this thesis is regarding Queer representation in the commercial game The Last of Us Part II, released in 2020. READ MORE
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2. Reconstructing Ancient Chinese Cultural Memory in the Context of Xianxia TV Drama
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : This study explores how Chinese ancient cultural memory is constructed, and specifically how it is reconstructed through Chinese Xianxia TV dramas during the past five years. Ancient Chinese culture has become a hit in Chinese popular culture today, in which Xianxia TV dramas draw the biggest audiences. READ MORE
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3. Emotional Energy and Group Membership on Twitch.tv
University essay from Uppsala universitet/Sociologiska institutionenAbstract : With the rise of the commercial gaming industry the phenomenon of watching others play has become more and more common. One platform that has made this accessible is Twitch.tv. This paper investigates the interaction taking place on Twitch between streamers and viewers from the perspective of interaction ritual theory (IR theory). READ MORE
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4. Surrounded by Online Casino Commercials : An exploratory study of consumers´perceptions, attitudes and emotions in relation to semiotic and rhetorical tools
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : The number of online casino companies in the Swedish gambling market, and especially the number of online casino commercials in Swedish television, has significantly increased during the last ten years. Previous studies show that Swedish consumers have negative attitudes toward gambling advertising. READ MORE
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5. The recipe for a healthy lifestyle to an unhealthy population : A qualitative content analysis of exercise on Swedish morning tv
University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskapAbstract : This study examines Swedish morning TV’s framing of the phenomenon of exercising. Morgonstudion in SVT, and Nyhetsmorgon in TV4, is the morning shows that has been investigated. READ MORE