Essays about: "Teodora Hertanu"
Found 1 essay containing the words Teodora Hertanu.
University essay from Lunds universitet/Företagsekonomiska institutionen
Abstract : Purpose: This paper aims to explore and examine how companies have reacted to suddenly occurring crises in the 21st century. The paper will investigate how companies have adapted – or stayed in hiding – during the COVID-19 pandemic, and how this has impacted their corporate brand identity and their core values. READ MORE