Essays about: "Tess Meyer"

Found 1 essay containing the words Tess Meyer.

  1. 1. Is a Brand Light, Flexible, and Disposable? A Closer Look at Ingka Centres in the Face of Change – An Exploratory Case Study

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Tess Meyer; Emily Brown; [2020]
    Keywords : Employer Branding; Employee Engagement; Corporate Restructuring; Organizational Change; Subsidiary Organization; Ingka Centres; IKEA; Business and Economics;

    Abstract : The aim of this thesis is to explore the interrelation of employer branding and employee engagement in the context of corporate restructuring and organizational change. Our research follows an interpretative and abductive approach. We have conducted a qualitative case study with Ingka Centres as our case company. READ MORE