Essays about: "Thai service expectations"

Found 2 essays containing the words Thai service expectations.

  1. 1. Service quality of Thai travel agency, Thailand Resor AB, in Sweden

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Rotjarek Lumyong; Suppalak Suksom; [2009]
    Keywords : ;

    Abstract : The customers perceived all 5 SERVQUAL dimensions; tangibles, reliability, assurance, responstiveness, and empathy, pertaining service quality performance at low level when compared with their expectation. Thailand Resor AB should fulfill these 5 gaps and pay attention at assurance dimension concerning conveying trust and confidence because of the highest gap. READ MORE

  2. 2. Service Quality of Thai Travel Agency, Thailand Resor AB, in Sweden

    University essay from Akademin för hållbar samhälls- och teknikutveckling; Akademin för hållbar samhälls- och teknikutveckling; Mälardalens högskola; Akademin för hållbar samhälls- och teknikutveckling

    Author : Rotjarek Lumyong; Suppalak Suksom; [2009]
    Keywords : service quality; servqual model;

    Abstract : The customers perceived all 5 SERVQUAL dimensions; tangibles, reliability, assurance, responstiveness, and empathy, pertaining service quality performance at low level when compared with their expectation. Thailand Resor AB should fulfill these 5 gaps and pay attention at assurance dimension concerning conveying trust and confidence because of the highest gap. READ MORE