Essays about: "Thanh Vo"

Found 1 essay containing the words Thanh Vo.

  1. 1. Recognizing the Role of Networks in Market Entry Mode Decisions of SMEs

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jana Montagová; Thanh Vo; [2018]
    Keywords : internationalization; market entry mode; network; network theory; decision-making framework; SMEs; Business and Economics;

    Abstract : Following the network perspective on internationalization, this study focuses on the entry mode decisions of SMEs during their foreign expansion. The study conceptualized six network-related factors from existing literature about networks and network theory, and integrated them to the previously recognized internal and external factors in entry mode frameworks. READ MORE