Essays about: "The Movies"

Showing result 16 - 20 of 273 essays containing the words The Movies.

  1. 16. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Fareed Ahmedi; Mustafa Al Salhi; Felix Huynh; [2023]
    Keywords : SF Bio; Movie theaters; Cinema; Leisure Service; Servicescape; Strategic Roles of Servicescape; Three Dimensions of Servicescape; Five Servicescape Factors;

    Abstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE

  3. 17. Judging Books by Their Cover: A quantitative study on how media consumption influences purchase decision for culturally acclaimed books

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Casiana Oancea; Ashwathi Pillai; [2023]
    Keywords : Customer behaviour; Purchase intention; Media consumption; Book purchase intention;

    Abstract : This thesis investigates book readers and factors that affect their purchase intention towards physical books with different attributes. Books have a vast variety which makes them attractive to a lot of different personalities. READ MORE

  4. 18. Remaking Hollywood

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : André Fhager; [2023]
    Keywords : Hollywood; Representation; Remake; Political Activism; Equality; Law and Political Science;

    Abstract : In this study I will examine whether or not there are any differences in the representation of ethnic minorities and women between Hollywood movies released in the 1990’s and remakes of the movies released in the late 2010’s. The study is based on the assumption that the numerous political movements for equality in the 2010’s, such as Black Lives Matter, #MeToo and #OscarsSoWhite, might have led to a shift in the political climate that would impact the level of representation in the movie industry. READ MORE

  5. 19. Digital Differences within Cultural Cornerstones : A Case Study of the Digital Tools and Implementations at the Museum of Ethnography in Stockholm

    University essay from Uppsala universitet/Institutionen för ABM

    Author : Wilma Enström; [2023]
    Keywords : Digital Humanities; New museology; Digital tools; Digital implementations; Sweden; Cultural heritage museums; Museum visitors; Educational games; Museum employees;

    Abstract : This thesis presents a case study conducted at the Museum of Ethnography in Stockholm, focusing on the digital tools and implementations within the exhibitions of the museum. It aims to explore the perspectives and interactions on digital tools and implementations of both museum employees, and visitors, examining the potential discrepancies that may arise. READ MORE

  6. 20. Overcoming The New Item Problem In Recommender Systems : A Method For Predicting User Preferences Of New Items

    University essay from Stockholms universitet/Statistiska institutionen

    Author : Alice Jonason; [2023]
    Keywords : Recommender systems; Content-based systems; Implicit ratings; Latent Dirichlet Allocation; Vector Space Model;

    Abstract : This thesis addresses the new item problem in recommender systems, which pertains to the challenges of providing personalized recommendations for items which have limited user interaction history. The study proposes and evaluates a method for generating personalized recommendations for movies, shows, and series on one of Sweden’s largest streaming platforms. READ MORE