Essays about: "The Network Model of Internationalization"

Showing result 11 - 15 of 66 essays containing the words The Network Model of Internationalization.

  1. 11. It is obvious that they are not afraid of what this might do : A Qualitative Minor Field Study of International Female Entrepreneurs in Thailand

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Michelle Crambé Lundh; Nellie Wedin; [2019]
    Keywords : Female Entrepreneurship; Thailand; SME;

    Abstract : For as long as internationalization has been a research topic, the risks surrounding it has been discussed. Several theories have emerged concerning how to go about international business, which entry modes and strategies to use as well as which markets to enter and at which pace - everything in order to reduce the risks of business failure. READ MORE

  2. 12. Internationalization and customer satisfaction : A case study of a luxury knowledge-intensive soft service firm

    University essay from Mälardalens högskola/Industriell ekonomi och organisation

    Author : Samantha Shepherd; Alexander Björk; [2019]
    Keywords : ;

    Abstract : Purpose: The purpose of this study is to investigate if a luxury knowledge-intensive soft service firm can use an existing internationalization model for a future internationalization process. The aim is furthermore to investigate how the main driving forces contribute to customers’ overall satisfaction level in luxury knowledge-intensive soft service firms and how management in a structured manner can work towards establishing a set of standardized procedures for a future internationalization process. READ MORE

  3. 13. Virtual teams make SMEs leap like frogs : A research regarding how virtual teams influence the internationalization process within a SME

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Jakob Eriksson; Emanuel Snårelid; [2018]
    Keywords : Virtual Teams; Physical Teams; Team; Technology; Internationalization; Uppsala stage model; Network approach; Culture; Challenges; Advantages; Management; SMEs.;

    Abstract : The purpose of this thesis is to examine what impact the new phenomena of virtual teams have on a Swedish SMEs internationalization process. The method of the thesis was decided to be a qualitative study, together with an abductive approach. READ MORE

  4. 14. An exploratory study of the internationalization process of Swedish multinationals to the Russian market : The role of informal institutions in the process of internationalization

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Zelimkhan Katsijev; Sabo Krcic; [2018]
    Keywords : Russia; Swedish multinationals; Internationalization; Institutional distance; Informal institutions; Culture; Networks; Market commitment; Trust and Personal relationships;

    Abstract : Due to the moderately small market of Sweden, firms expand and conducts business on an international level in order to find new opportunities and increase the profits. Many Swedish multinationals expand to the Russian market, due to its size regarding customer base and landmass. READ MORE

  5. 15. Understanding the Complexity of Emerging Markets from a Multinational Company Perspective - A Case Study of the Nigerian Dairy Sector

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Leonie Jil Sofia Mentrup; Semjon Magon; [2018]
    Keywords : Internationalization; Transnational Model; bottom of the pyramid; emerging markets; social embeddedness; environment analysis; value network; Nigeria; dairy; Business and Economics;

    Abstract : Reduced growth rates in saturated developed economies have put increasing pressure on multinational companies (MNCs) to expand to rapidly developing emerging markets and capitalize on their value potential. Yet, this value potential comes with several challenges which are very different from what firms experience in developed countries, especially with regards to the bottom of the pyramid. READ MORE