Essays about: "The Network Model of Internationalization"

Showing result 21 - 25 of 66 essays containing the words The Network Model of Internationalization.

  1. 21. Born Globals and the Role of the Business Model: A Case Study

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Niklas Cederlöf; Pontus Levén; [2016-10-12]
    Keywords : Born global; Internationalization; Network; Business Model; Resource-based View; Knowledge-based View;

    Abstract : .... READ MORE

  3. 22. The Networking Born Globals : An Exploratory Study of how Swedish Born Global Software Firms use Networks when Internationalizing

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Richard Orrebrant; Oscar Meivert; [2016]
    Keywords : Internationalization; internationalization strategy; born global; small software firms; born global software firms; software services; software products; networks; international networks;

    Abstract : Purpose – The purpose of this thesis was to investigate how networking is influenced by the choice of internationalization strategy of software firms with a born global mindset. To achieve this purpose, the following research questions were answered: How applicable is previous research on traditional internationalization strategies to born global software firms? How does networking vary between the different choices of internationalization strategy for born global software firms? Method – The research philosophy of this thesis was interpretivistic, supported by an abductive qualitative multi-method approach of exploratory character. READ MORE

  4. 23. Swedish fashion companies go abroad : a study on small and medium-size fashion companies’ internationalization processes

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Katrin Tijburg; [2016]
    Keywords : Internationalization process; Small to medium-sized enterprises; fashion industry; knowledge-based motivation;

    Abstract : The Swedish fashion industry is one of the fastest growing export industries and in recent years the Swedish fashion companies have been praised for their international expansion. For companies with niche products in smaller markets like Sweden internationalization is important but since the industry is constantly changing the internationalization process is quite challenging. READ MORE

  5. 24. Internationalization through social digitalization : How social media affect the internationalization process of Swedish SME’s

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Erik Gossas; Rebecca Fandrey; [2016]
    Keywords : Internationalization; digitalization; social media; network; value cocreation; Electronic Word of Mouth; Born Global;

    Abstract : The purpose of this thesis is to gain understanding for how social media has affected the internationalization process for Swedish SMEs. To get a deeper understanding of this phenomenon both product and service firms has been studied to analyze the possibility of a difference or not. READ MORE

  6. 25. Managing an emerging region : A study of how MNCs manage uncertainty in a Southern African context

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Markus Axelsson; Andreas Olofsson; [2016]
    Keywords : Uncertainty reduction; market commitment; network; knowledge; Southern Africa; SADC;

    Abstract : Title: Managing an emerging region – A study of how MNCs manage uncertainty in a Southern African context Authors: Markus Axelsson & Andreas Olofsson Supervisor: Cecilia Pahlberg Research question: How are Swedish business-to-business MNCs reducing perceived uncertainty when operating in the Southern African Development Community? Purpose: Provide a deeper understanding of how Swedish MNCs from diverse industrial backgrounds are managing uncertainty when operating in the Southern African Development Community (SADC). This study further aims to add to an acknowledged theoretical gap in international business research by providing a contextual contribution towards the Southern African region to the field of internationalization management. READ MORE