Essays about: "Theory of planned behavior"

Showing result 16 - 20 of 175 essays containing the words Theory of planned behavior.

1. 16. Exploring the determinants of purchasing behavior in the context of safety apparel : A study of safety marketing

   University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

   Author : Alexandre-Nikos Pociello i Palau; [2023]
   Keywords : Safety apparel; Personal Mobility Vehicles; urban mobility; micro-mobility; helmet; marketing; consumer buying behavior; Theory of Planned Behavior;

   Abstract : The rapid growth and development of cities have brought new mobility challenges, which the emergence of micro-mobility solutions, such as Personal Mobility Vehicles, has addressed. However, the increase in the use of these vehicles has also led to a rise in the number of accidents and injuries due to the inadequate use of protective equipment. READ MORE

3. 17. How do virtual tours affect willingness to pay for property in the real estate market?

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Markus Sjölund; [2023]
   Keywords : willingness to pay; property; virtrual tours;

   Abstract : Although virtual tours for properties have existed for some time, it has recently become a highlyrelevant marketing tool for real estate agents. As it enables them to keep up with thecompetition, it has proven especially effective for hard-to-showcase properties. READ MORE

4. 18. Terminshandel i en volatil marknad : lantbrukares beteende vid finansiell riskhantering

   University essay from SLU/Dept. of Economics

   Author : Gustav Nord; [2023]
   Keywords : riskhantering; beteende; terminshandel; lantbruk; risk management; behavior; futures trading; agriculture;

   Abstract : Riskhantering är inom företagsekonomin ett återkommande tema, framför allt hur man hanterar risker samt vad det är som avgör vilka instrument som nyttjas. Som lantbrukare stöter man på många olika typer av risker i vardagen, däribland en risk som är kopplat till en oväntad förändring av prisnivåer. READ MORE

5. 19. Travel behavior of mountain bikers: : A case study on sustainable transportation choices

   University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

   Author : Henk Högemann; [2023]
   Keywords : ;

   Abstract : Bearing in mind that the car as a mode of transportation is responsible for more than one third of all tourism-related emissions worldwide and that a growing number of destinations offer mountain biking as nature-based tourism product, it becomes relevant to investigate mountain bikers with regarding their travel behavior. Therefore, the aim of this master thesis is to understand the transportation mode choice behavior of mountain bike (MTB) tourists when engaging in mountain bike specific vacation. READ MORE

6. 20. Exploring Consumers' Perception of the Use of Virtual Reality (VR) for Fashion Shopping

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Benjamin Aidanpää; [2023]
   Keywords : Virtual Reality VR ; Sustainability; Consumer Perceptions; Buying Process; UTAUT Unified Theory of Acceptance and Use of Technology ;

   Abstract : As technology continues to rapidly develop, the realization of Virtual Reality (VR) stores is coming into view for various businesses and industries. As customers today are becoming more aware of their purchasing behaviour and the impact their products have on the environment, it puts pressure on the fashion industry to meet these requirements and needs by developing or adopting new technologies to their practices. READ MORE