Essays about: "Thesis in strategic us"

Showing result 1 - 5 of 52 essays containing the words Thesis in strategic us.

  1. 1. Social Sustainability in COVID-19 Crisis : The Case of the Hotel Industry

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Daniel Milojevic; Beka Katsadze; [2020]
    Keywords : COVID 19; hotel industry; social sustainability; crisis management.;

    Abstract : The COVID-19 outbreak, travel restrictions, or other safety norms had a huge negative impact on the world hotel industry from the beginning of 2020. In response to the crisis majority of the hotels all around the world had decided to get closed temporarily. READ MORE

  2. 2. Collaborative Innovation between Family Businesses and Start-Ups : An empirical study on how family business attributes influence the decision for collaborative innovation with start-ups

    University essay from Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi

    Author : Sophie Peters; Caren Behrens; [2020]
    Keywords : family business; innovation; collaborative innovation; start-ups;

    Abstract : Abstract Background: Innovation is a key factor in the development of new businesses as well as in the sustainable success of existing organisations. Especially for family businesses, innovation is the main strategic instrument to ensure economic growth, prosperity, and transgenerational survival. READ MORE

  3. 3. Case Competitions as a Tool to Build Brands and Reputation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Judith Armenteras; Iris Politiek; [2018]
    Keywords : Corporate Case Competitions; strategic brand management; case competitions; brand reputation; internal branding; employer branding.; Business and Economics;

    Abstract : Aim: We aim to broaden the view and the understanding of what a case competition is and how it can be used beyond its use as an educational method of teaching and learning. More specifically, the purpose is to explore the phenomenon of case competitions as a branding tool from a strategic brand management perspective. READ MORE

  4. 4. What Do The Best Do? An explorative study of strategic thinking at Company X

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alexandra Donadoni; Giorgia Lombardo; [2018]
    Keywords : Cognition; Cognitive Process Profiling; CPP; Strategic Thinking; Strategy; Strategic Competencies; Work Environment; Business and Economics;

    Abstract : Purpose: The purpose of this thesis is to improve our understanding of strategic thinking by identifying patterns of cognitive elements in individuals perceived to be strong strategic thinkers. Research Questions : in order to fulfill our purpose we formulated two research questions: Research Question 1: What are the common traits and cognitive elements found in the perceived best strategic thinkers? Research Question 2: How do the perceived best strategic thinkers differ to the perceived non-best strategic thinkers? Approach and Method : A pragmatic, deductive approach was adopted to answer the research questions. READ MORE

  5. 5. “CSR is not important to us because...” : A moral disengagement theory approach to CSR improvement in Swedish companies

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Hanna Vallström; Towe Lindholm; Ala AbuBakr; [2017]
    Keywords : Corporate Social Responsibility CSR ; CSR 2.0; Progressive CSR; Moral Disengagement; Justification; Middle Management; Middle Manager; Sweden;

    Abstract : This thesis is a moral disengagement theory approach to CSR improvements in Swedish companies. The purpose is to investigate what and how justifications are a barrier for middle managers’ contributions to a firm's CSR improvements in Swedish companies. READ MORE