Essays about: "Thesis innovation strategy"

Showing result 6 - 10 of 373 essays containing the words Thesis innovation strategy.

  1. 6. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    University essay from Göteborgs universitet/Graduate School

    Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
    Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

  2. 7. Generative AI as a Tool for Swedish Startups - A qualitative study on how Generative AI can affect Swedish startups

    University essay from Göteborgs universitet/Graduate School

    Author : Filippa Gyllensvärd; Olivia Hiljegren; [2023-07-19]
    Keywords : Generative AI; Startup; Entrepreneurship; Innovation; Thematic analysis; Machine learning;

    Abstract : In today's rapidly evolving technological landscape, startups are constantly seeking new ways to innovate and stay ahead of the competition. One promising innovation is Generative AI, which uses large datasets to generate original content such as images, music, code, or text (McKinsey & Company, 2022). READ MORE

  3. 8. How do firms acquire strategic human resources for facilitating innovation - A multiple-case study of MNCs which have headquarters in European context

    University essay from Göteborgs universitet/Graduate School

    Author : Zhixing Zhao; Alessia Mazzalai; [2023-07-19]
    Keywords : ;

    Abstract : Nowadays, firms are required to adapt to new innovations trend which is driven by technology, products and business mode. Organizations are facing the challenge of both electrification and automation. As big players, multinational corporations (MNCs) are facing global competition in their business. READ MORE

  4. 9. Towards the Implementation of Autonomous Vehicles - Stakeholders' Perspectives and Concerns

    University essay from Göteborgs universitet/Graduate School

    Author : Paolo Concetti; [2023-07-19]
    Keywords : Autonomous Driving; Autonomous Vehicles; Critical Adoption Points; City Planning; Stakeholders Analysis;

    Abstract : A large part of the efforts of companies in the automotive sector today is directed towards the development of autonomous driving. According to many studies conducted in recent years, autonomous vehicles (AVs) have the potential to introduce a real revolution in mobility. READ MORE

  5. 10. Inside the Future of Shopping Malls - Logistics Approaches for Enhancing the Collection Efficiency of Online Retail Orders from Shopping Malls by Delivery Agents

    University essay from Göteborgs universitet/Graduate School

    Author : Julia Krajka; Kaisa Nordlund; [2023-07-03]
    Keywords : Urban Logistics; Retail; Shopping Malls; Gig Economy; Last Mile Delivery; E-commerce; Automation; Micro-hubs; Parcel Lockers; Consumption Behavior; Stakeholder Management;

    Abstract : Background: The rise of e-commerce has revolutionized the retail industry, with consumers now able to purchase goods online and receive their orders promptly at their doorstep. The COVID-19 pandemic has accelerated this trend, leading to traditional retailers reimagining their strategies and embracing omnichannel approaches to meet the growing demand for fast deliveries. READ MORE