Essays about: "Thomas PERUS"

Found 1 essay containing the words Thomas PERUS.

  1. 1. “Gendered digits: A Marketing Opportunity”

    University essay from Umeå universitet/Företagsekonomi

    Author : Titouan CELERSE; Thomas PERUS; [2018]
    Keywords : gender; digits; marketing; gender marketing; gendered digits;

    Abstract : The following thesis explores a topic mixing different themes. In fact, the researchersexplore the gender affiliated of digits. Following a consistent structure, the aim of theresearch is to show, or not, a gendered affiliation of digits in the marketing field. READ MORE