Essays about: "Tingsong Lan"

Found 1 essay containing the words Tingsong Lan.

  1. 1. Marketing through web 2.0 : How likes, shares and comments can effect organizations

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Tingsong Lan; Jonathan Klawitter Petersson; [2015]
    Keywords : Web 2.0; Marketing; E-Marketing; Inbound Marketing; Social Media; Blogs; RSS; SEO;

    Abstract : With the statistical numbers that shows how companies year after year moves more and more money from traditional marketing budgets to inbound marketing budgets as a result of a past success within the field of inbound marketing, the purpose of this study is to examine what can be derive from their use of the Web 2.0 technology as a marketing tool. READ MORE