Essays about: "Tom Lundqvist"

Found 1 essay containing the words Tom Lundqvist.

  1. 1. A Case Study: What Impacts the Fuzzy Front End?

    University essay from Göteborgs universitet/Graduate School

    Author : Tom Lundqvist; [2014-12-15]
    Keywords : Fuzzy Front End; Ideation; Ideation Tools; Workshops;

    Abstract : Research show that it is early in the innovation process that organizations have the largest possibility to have an impact on the idea, and this impact is the least expensive during the early phase of the innovation process. Even though it is here the organizations have the largest opportunity to have an impact on the potential idea, this phase is often not prioritized by organizations. READ MORE