Essays about: "Trompenaars"

Showing result 6 - 10 of 16 essays containing the word Trompenaars.

1. 6. Cultural entry barriers for SMEs : An exploratory study of cultural entry barriers for foreign SMEs entering Japan 

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Gautam Billore; Jakob Engkvist Borg; [2014]
   Keywords : Entry barriers; cultural barriers; SMEs; Japan market;

   Abstract : Purpose: The purpose of this paper is to study the cultural barriers faced by Small and Medium Enterprises (SMEs) in entering Japanese market and to see how the successful companies have overcome the barriers. Design/methodology/approach: An exploratory case study with qualitative research through semi-structured interviews (telephonic and Skype) with foreign SMEs in Japan. READ MORE

3. 7. Eat the food, drink the booze and settle the deal! : A study of intercultural differences in China from a Swedish B2B perspective

   University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

   Author : Nathalie Svedberg; Tim Svensson; [2014]
   Keywords : China; B2B; Business culture; Hofstede; Cultural diversities; Business relations;

   Abstract : Background: China is today regarded as Sweden’s most important business partner in Asia. Even if there are cultural differences between Sweden and China the intercultural distance has successively decreased. One of the reasons is the globalisation. Another reason is the consecutive development of Swedish-Chinese relations. READ MORE

4. 8. Mobile Internet Usage as a Communication Channel Among Turkish Youth

   University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

   Author : Cagri Alkis; [2013-09-20]
   Keywords : ;

   Abstract : This research focuses on how Turkish youth have embraced mobile internet as a communication tool. The Turkish youth communication styles and patterns have been greatly influenced by mobile internet according to this research. READ MORE

5. 9. Wining and Dining in China : How Swedish companies perceive and adapt to cultural differences when managing business relationships in China

   University essay from Institutionen för marknadsföring (MF)

   Author : Robin Andersson; Robin Magnusson; Zheng Sun; [2013]
   Keywords : Cultural differences; China; Sweden; Business climate; Adaptation; Guanxi; Business relationship; Asia; B2B;

   Abstract : China as an Asian country has now an ever growing importance to the world economy and Sweden as a western country is having more and more collaboration in business with China. Due to the cultural differences between Sweden and China, managing relationships in B2B market has been challenging for Swedish companies doing business in China. READ MORE

6. 10. Corporate Social Responsibility and Culture : A Study of European Multinational Corporations’ adaptation of Community Involvement Practices

   University essay from IHH, Företagsekonomi

   Author : Sebastian Henriksson; Armin Hodjikj; Evgeniya Ognyanova Dinkova; [2012]
   Keywords : Corporate social responsibility; CSR; culture; adaptation; global integration; local responsiveness; Nestlé; Husqvarna; Hofstede; Trompenaars; Hall;

   Abstract : Corporate social responsibility (CSR), which has emerged as a global trend, has gained increased focus in the everyday media and among practitioners on the political agenda. CSR has also risen as an important research topic in the field of organization. READ MORE