Essays about: "Underwear"

Showing result 1 - 5 of 16 essays containing the word Underwear.

1. 1. How does marketing body positivity influence online purchasing behavior? : A study on Swedish female underwear apparel consumers.

   University essay from

   Author : Andreea Tiron; Nouran Elsharabasy; [2022]
   Keywords : consumer behavior; underwear apparel; body positivity; body positivity marketing; body image; online marketing; purchase intention;

   Abstract : Background:  Body positivity promotion has recently received great attention, both from companies as well as from consumers. The responsibility of companies to promote a healthy body image and be inclusive of all people through their marketing activities is increasing, as the body positivity movement on social media has started to expand and change consumer demands for underwear apparel. READ MORE

3. 2. Fertile Wear : Underwear in relation to manufacturing toxicity, the ecosphere and our reproductive zones

   University essay from Linnéuniversitetet/Institutionen för design (DE)

   Author : Linnéa Nivrén; [2021]
   Keywords : Global manufacturing; Polyester; Cotton; Toxicity; Infertility; Reproductive health; Fertility; Local making; Craft; Collaboration; Sweden; Småland; Textiles; Revive; Flax; Alpaca fleece; Underwear; Decompose; Ecosphere; Sustainability; Change; Metadesign; Global tillverkning; Polyester; Bomull; Toxicitet; Infertilitet; Reproduktiv hälsa; Fertilitet; Lokal tillverkning; Hantverk; Samarbete; Sverige; Småland; Textilier; Återuppliva; Lin; Alpacka fleece; Underkläder; Nedbrytbar; Ekosfär; Hållbarhet; Förändring; Metadesign;

   Abstract : Every artifact in this consumerism world is connected to Earth’s four ecological layers. Everything around us, air, organism, water, and soil/rock also known by the names; atmosphere, biosphere, hydrosphere, and lithosphere. READ MORE

4. 3. The Secret's Out! TENA's mission to break the taboo around incontinence

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Eileen Marlena Kersten; Lieke Theadora Adriana Brinkhof; Felicia Do; [2021]
   Keywords : Business and Economics;

   Abstract : On the 23rd of April 2019, TENA made a bold decision to launch a game-changing product by addressing a taboo subject publicly. The Silhouette Noir product is a unique adult diaper that looks and feels like elegant black underwear. READ MORE

5. 4. Is It Too Bold to Portray the Old?

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Elin Lindström; Paula Britsman; [2020]
   Keywords : Advertising effects; Age stereotypes; Generation Y; Generation Z; Signaling theory;

   Abstract : A recent stream of research has investigated the use of non-stereotypical portrayals in advertising and their effects. However, an area that has not gained much research attention is that of age stereotypes. READ MORE

6. 5. Mens underwear : Exploring queer expressions in mensunderwear through post internet aesthetic asVaporwave.

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Mario Eurenius; [2018]
   Keywords : Mens underwear; graphic; colour; norm; identity; post internet; laser cut;

   Abstract : This work explores norms of dress design by the use of post internetaesthetics in mens underwear. The exploration of underwear is based onmethods formed to create a wider concept of how mens underwear couldlook like regarding shape, color, material and details. READ MORE