Essays about: "Urban Rystedt"
Found 1 essay containing the words Urban Rystedt.
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1. Entering a new regional market within the technical consultant business
University essay from Avdelningen för ekonomiAbstract : Aim: The aim of this study is to describe and analyse the factors that are important when entering a regional market, with a new brand name, within the technical consultant business in Sweden. Method: A qualitative research method has been applied to this study. Two interviews with key members of the chosen organisation have been performed. READ MORE
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