Essays about: "User Attitude"

Showing result 1 - 5 of 145 essays containing the words User Attitude.

  1. 1. Service Adoption in The Agricultural Sector - A case study about the role of product-service offerings for Swedish cattle farmers

    University essay from Göteborgs universitet/Graduate School

    Author : Emma Larsson; John Larsson; [2023-07-19]
    Keywords : Agriculture; Cattle farmers; Business model change; Digital servitization; Product-service-software systems; Product-service adoption; Value co-creation; Servitization;

    Abstract : Even in traditional sectors such as the agricultural sector, digitalization has significantly impacted operations. Because of the sector’s fundamental role in society, understanding this digital evolvement to support further development is of essence on a grand societal level. READ MORE

  3. 2. From Elite to Everyone: How User-Generated Content Democratizes Hermès and Challenges Its Exclusivity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lovisa Smedmark; Karin Forslund; [2023]
    Keywords : Luxury brand perceptions; Brand awareness; Commodity theory; Self-brand association; Brand attitudes; User-generated content; Luxury brand management; Business and Economics;

    Abstract : The purpose of this thesis is to add to existing research and create a deeper understanding regarding the influence of online narratives on luxury brand attitudes. The research aims to explore how luxury brands are portrayed by social media users, in order to gain a cohesive understanding of its effect on the attitudes that are formed towards the brand. READ MORE

  4. 3. The use of retail self checkout systems and its influence on the experiences of the Swedish shopper

    University essay from Malmö universitet/Institutionen för datavetenskap och medieteknik (DVMT)

    Author : Pontus Berg Nordström; Kin Lok Lee; [2023]
    Keywords : Self-service technology SST ; User satisfaction; Human Computer Interaction HCI ; Information and Communication Technology ICT ; Service Quality; Consumer attitudes; Technological Innovation; Supermarkets; Retailing.;

    Abstract : Traditional retail with personal service is becoming scarce. The personal interaction is replaced with self service alternatives, and the consumer is now seen as a co-service producer. READ MORE

  5. 4. Proactive Decarbonization in Projects - At What Price? : A Qualitative Study of Life-cycle Cost Analysis and Shadow Pricing of Carbon as Decision-making Tools

    University essay from KTH/Ledning och organisering i byggande och förvaltning

    Author : Anna Edorson; [2023]
    Keywords : Life-cycle Cost Analysis ; Shadow Pricing of Carbon ; Sustainability ; Climate Targets ; Decision-making ; Project Management ; Livscykelkostnadsanalys ; Skuggpris på koldioxid ; Hållbarhet ; Klimatmål ; Beslutsfattande ; Projektledning ;

    Abstract : As we move towards a low-carbon economy, environmental sustainability drives corporate performance and strategy to a greater extent than a decade ago. Hence, there is a growing importance among actors with long-term ownership interests to recognize climate-related issues in investment decisions. READ MORE

  6. 5. Digital Solutions and Library Outreach : Exploring the Use and Perceptions of new digital solutions in library outreach activities

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Emma Bengtsson; [2023]
    Keywords : digital solutions; public libraries; library outreach activities; digitization; library services; access to information; diffusion of innovation;

    Abstract : As public libraries increasingly turn to digital solutions to enhance their outreach activities, it is important to understand the use and perceptions of these new solutions. This thesis explores how new digital solutions are being used and perceived by library employees when working with library outreach activities. READ MORE