Essays about: "User Behavior Trust Model"

Showing result 6 - 9 of 9 essays containing the words User Behavior Trust Model.

  1. 6. Branding of two-sided online marketplaces : An integrative model to comprehend the reciprocity within vlaue creation and branding of two-sided online marketplaces

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Jan-Moritz Witter; Thomas Sabathier; [2017]
    Keywords : Two-sided Online Marketplace; Platform; Branding; Value Creation; Reciprocity; Model;

    Abstract : Background: Online marketplaces constitute one of the most successful business innovations of the Web 2.0. Nonetheless so far no branding theory has been connected to the topic of two-sided online marketplaces. READ MORE

  3. 7. User Behavior Trust Based Cloud Computing Access Control Model

    University essay from Blekinge Tekniska Högskola/Institutionen för datalogi och datorsystemteknik

    Author : Qin Jiangcheng; [2016]
    Keywords : User Behavior Trust; Access Control Model; Cloud Computing Security; Triple Dynamic Window;

    Abstract : Context. With the development of computer software, hardware, and communication technologies, a new type of human-centered computing model, called Cloud Computing (CC) has been established as a commercial computer network service. READ MORE

  4. 8. Disclosing Personal Information to Social Networking Site Providers : The role of trust, risk and perceived benefits

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nima Ghamari; Lovisa Mellbin; [2015]
    Keywords : Social Networking Sites; SNS; User-to-organizational privacy; Personal information disclosure; behavioral intention; Trusting beliefs; trust; risk beliefs; risk; Self-presentation;

    Abstract : This thesis is set to investigate the factors that affect the intention to disclose personal information to SNS providers. The purpose of this study is to identify factors and how these factors affect the behavioral intention to disclose personal information to SNS from a new angle of analysis, namely through a user-to-organizational approach. READ MORE

  5. 9. Cultural Differences in User Privacy Behavior on Social Networking Sites : An Empirical Study comparing German and Swedish Facebook Users

    University essay from Internationella Handelshögskolan

    Author : Sebastian Falk; Nils Riel; [2013]
    Keywords : Social Networking Sites; SNS; Facebook; Facebook Inc; User Privacy Behavior; UPB; Cultural Differences; Self-Disclosure; Privacy Concerns; Perception of Provided Control; Application of Provided Control;

    Abstract : Social Networking Sites (SNSs), such as Facebook, are becoming increasingly popular. Their worldwide accessibility is attracting billions of SNS users from all over the globe, which results in a variety of different cultures meeting on the respective platforms. READ MORE