Essays about: "Víctor Muñoz Martinez"

Found 1 essay containing the words Víctor Muñoz Martinez.

  1. 1. The impact of product promotion on customer loyalty: A quantitative study on Zara

    University essay from Umeå universitet/Företagsekonomi

    Author : Anh Quang Bui; Víctor Muñoz Martinez; [2019]
    Keywords : Customer Loyalty; Product Promotion;

    Abstract : We are living in a competitive business world, on which every company strives to have a better and more significant share of the market. Long term customer relationship is essential in order to reach that success. READ MORE