Essays about: "VRIN"

Found 2 essays containing the word VRIN.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  2. 2. Trainee programs - A source of success? : An explorative study of companies in the Swedish IT-Industry

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Daniel Sahlin; Lisa Linderoth; Gustav Sjögren; [2007]
    Keywords : Trainee program; Resource-Based View; Competitive Advantage;

    Abstract : Background: Firms are today competing for educated and qualified people within the IT-industry, due to the high business activity. Firms require new employees to have both a formal education and relevant work expe-riences. READ MORE