Essays about: "Value Creation."

Showing result 1 - 5 of 637 essays containing the words Value Creation..

  1. 1. Co-creating Your Own Luck - A Quantitative Study of Non-participating Consumers' Responses to Communicated Consumer Co-creation in New Product Development

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Jennie Padron Benitez; Sara Sahlquist; [2019]
    Keywords : consumer co-creation; new product development; customer-based brand equity; non-participating consumer responses; virtual customer integration;

    Abstract : Consumers are deemed to be the most important external source used in innovation processes. Recently, the interest in consumer involvement in new product development has increased, both in practice and within research. READ MORE

  3. 2. The effects of customer moods on value co-creation practises : A study based on student’s experiences from a restaurant setting

    University essay from Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013); Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

    Author : Carl Abrahamsson; Lucas Ritvala; [2019]
    Keywords : ;

    Abstract : In the service industry, value creation has emerged from being something where service providers are the sole creators of value, into something where customers are equal creators of value. Nowadays it is seen as value co-creation between the two parties. READ MORE

  4. 3. The Formulation of a Servitization Strategy for Prefabricated Modula Data Center Provision by Swedish Modules in Scandinavia

    University essay from Göteborgs universitet/Graduate School

    Author : Giulia Landi; [2018-08-02]
    Keywords : servitization; product-service system; prefabricated modular data centers; lean service creation; drawbacks; core offering and supplementary;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE

  5. 4. Sustainable Value Proposition for the Digitalization of the Fire Inspection: A Case Study of the Swedish Fire Protection Association

    University essay from Göteborgs universitet/Graduate School

    Author : Simona Di Luozzo; [2018-08-01]
    Keywords : business model and business model innovation; sustainable business model; value creation and value capture; business model Canvas and value proposition Canvas; portfolio of business models and finally business model and digitalization;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE

  6. 5. Understanding the valuation of intangibles

    University essay from Göteborgs universitet/Graduate School

    Author : Anton Emanuelsson; [2018-08-01]
    Keywords : Intangible assets; valuation; innovation; resource-based view;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE