Essays about: "Venture Success"

Showing result 1 - 5 of 85 essays containing the words Venture Success.

  1. 1. Sustainability and Venture Success: A study on European start-ups in the food industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Anton Jan van Rossem; Daan Marcus Christiaan Pladet; [2022]
    Keywords : Start-ups; Sustainability; Venture Success; Business and Economics;

    Abstract : In common discourse it is often assumed that sustainability and business are opposing dials, where increasing the level of sustainability, decreases the financial benefits. However, many researchers have demonstrated that for established businesses there is a positive relation between the implementation of sustainability and financial performance. READ MORE

  2. 2. Gender stereotypes and fundraising: A qualitative study on female entrepreneur's experience of raising external capital in the Swedish market

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Carolina Westin; Anousha Parvaneh; [2022]
    Keywords : Female entrepreneurship; Diversity; Equity fundraising; Gender stereotypes;

    Abstract : More capital than ever is invested in Swedish tech startups, but only 1% of the capital goes to female-founded companies. The same trend is observed on the global level. READ MORE

  3. 3. Customer engagement in Formula 1 : From an old man’s club to social media behemoth

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Egon Axelsson; Jakob Reinholdsson; [2022]
    Keywords : Customer engagement; Customer engagement marketing; Content analysis; Formula 1; Sports marketing; Marketing initiative; Customer engagement characteristics;

    Abstract : Formula 1 is one of the worlds biggest sports, and in the recent years they as a sport has had one of the biggest upswing in the world in their viewership and activity on social media. Instagram has played a big part in this recent success and is the sporting organisations fastest growing social media. READ MORE

  4. 4. Convincing Crowdvoting Campaigns - The Persuasive Characteristics of New Venture Crowdvoting Campaigns

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Edvin Sjökvist; Simon Blackman; [2022]
    Keywords : Crowdvoting; Persuasion; Elaboration Likelihood Model; Endorsement; Crowdfunding;

    Abstract : Today, many entrepreneurs turn to online crowdsourcing platforms to acquire resources and support for their ventures. While the pursuit of financial capital through crowdfunding platforms has received much attention from researchers, the pursuit of non-financial support has grown significantly in importance among new ventures. READ MORE

  5. 5. How Do Personality Traits of Ecopreneurs Impact the Investment Decision of Sustainable Venture Capitalists?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elizabeth Myers; Anne Lotte Offringa; [2022]
    Keywords : Ecopreneur; Sustainable Entrepreneur; Sustainable Venture Capitalist; Personality Traits; Investment Decision; Business and Economics;

    Abstract : Entrepreneurs have certain personality traits that are evaluated by venture capitalists (VCs) when making their investment decision, which have been studied in literature. However, personality traits in ecopreneurs, or sustainable entrepreneurs, that may impact the investment decision of a sustainable venture capitalist (SVC) are not known to have been studied, and therefore warrant research opportunities. READ MORE