Essays about: "Veronica Ågren"

Found 2 essays containing the words Veronica Ågren.

  1. 1. The Hemköp Case

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Axel Hallin; Linus Svensson; Veronica Ågren; Grant Boyle; [2021]
    Keywords : Business and Economics;

    Abstract : .... READ MORE

  3. 2. How did the simple leather wallet end up as an activist tool for change? A qualitative study of young Swedish consumers boycott and buycott behavior of food and drink brands

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jenny Sandström; Veronica Ågren; [2021]
    Keywords : Boycott; buycott; food and drink brands; FMCG industry; Business and Economics;

    Abstract : Thesis purpose: This thesis aims to discover young Swedish consumers' boycott and buycott behavior of food and drink brands by understanding their decisions and participation in these practices. Methodology: This study is built upon a qualitative research design and adopts an abductive approach. READ MORE