Essays about: "Victoria Axelsson"

Found 3 essays containing the words Victoria Axelsson.

1. 1. Would you trust me if I lied to you in favor of charity? : The implication of Brand Trust when using Dark Patterns for charity

   University essay from Umeå universitet/Institutionen för psykologi

   Author : Victoria Axelsson; [2022]
   Keywords : dark patterns; brand trust; brand trust scale; charity; dark patterns; varumärkesförtroende; varumärkesförtroendeskala; välgörenhet;

   Abstract : Brand Trust is the trust consumers have in brands and have been previously proven to be affected negatively by dark patterns (i.e. design patterns used in websites to deceive their customers). This study is aimed to find out if Brand Trust is affected negatively by dark patterns when used for charity. READ MORE

3. 2. Investment strategies and performance of sustainable Swedish Funds : A study on how the risk-adjusted return of a Swedish fund is affected by the application of ESG and SRI-integration

   University essay from Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS); Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

   Author : Jolina Wehlin; Victoria Axelsson; [2020]
   Keywords : ;

   Abstract : .... READ MORE

4. 3. The role of CSR in B2B customer relationships : A qualitative case study on a Swedish bank’s CSR initiative

   University essay from Umeå universitet/Företagsekonomi

   Author : Jenny Janslätt Axelsson; Victoria Blick; [2016]
   Keywords : ;

   Abstract : This study aims to explore how CSR can serve as an influencing factor within interfirm relationships, more specifically, within the business relationship between a professional service company and their B2B-customers. CSR is a major topic in businesses today and has consequently become an elementary factor for organizations to implement in their strategies. READ MORE