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Showing result 1 - 5 of 9 essays matching the above criteria.

  1. 1. “You will not be successful if you tell a Brazilian: now you will need to become a German” A case study of to what extent a company’s corporate culture implementation strategies can assist in the integration process of a recently acquired company

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Victoria Nilsson; David Törnered; [2022-06-22]
    Keywords : Change Management; Corporate Culture; Integration Strategy; Mergers and Acquisitions;

    Abstract : When integrating a cross-border acquisition many features of the acquiring company will commonly be implemented into the acquired company, one being corporate culture. Historically it has been shown that differing organisational cultures could be detrimental to the success of the acquisition. READ MORE

  2. 2. GENDERS IN EUROPE: A qualitative study on the construction of gender-neutral language - Sweden as an example

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Victoria Nilsson; [2022-02-15]
    Keywords : Gender-neutral language; Gender Identity; Hen; Non-binary; Pronouns; Healthcare; European Union; Sweden;

    Abstract : The visibility of individuals who advocate for and identify with genders outside the genderbinary has risen during recent years, but these individuals still face discrimination in many ways. With regard to this the European Commission launched a strategy in 2020 with focus on equal rights for LGBTIQ individuals with an indication that healthcare and gender-inclusive language are pivotal areas for strengthening equality and representation. READ MORE

  3. 3. Tjänstedesign för att minimera hushållsavfall : Att utveckla en tjänst för en svensk dagligvaruhandlare

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : ADINA BRUCHFELD; VICTORIA LIND; [2017]
    Keywords : ;

    Abstract : The clients of this project are Louise Nilsson and Hans von Heijne from the Product Development Innovation & Concept department at ICA. The purpose of the project was to create a service concept that would help ICA customers reduce their household waste by encouraging reuse of packages or by reducing food waste. READ MORE

  4. 4. The Effects of Personalized Marketing Communication on Consumers' Attitudes and Behaviors and the Role of Privacy Violation

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Victoria Öhberg; Sandra Nilsson; [2016]
    Keywords : Personalization; privacy; consumer; intrusivness; marketing communication;

    Abstract : An increasingly digital world is providing companies with many different possibilities to collect and take advantage of consumer data. Many researchers have shown positive effects of using consumer data for personalization, but the negative consequences noticed by technology researchers have not yet been investigated in relation to personalization. READ MORE

  5. 5. The development of pictograms for use on food products containing nuts

    University essay from Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska högskolan

    Author : Yad Emin; Victoria Nilsson; [2014]
    Keywords : nötallergi; nut allergy; allergenmärkning; allergen labelling; livsmedelsmärkning; food labelling; piktogram; pictogram;

    Abstract : Denna studie undersöker hur märkning på livsmedelsförpackningar kan göras tydligare för personer med nötallergi. Tidigare studier visar att det finns brister i dagens märkningar och att detta i sin tur skapar problem. READ MORE