Essays about: "Victoria Wolf"
Found 1 essay containing the words Victoria Wolf.
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1. The Brand Building Balancing Act : A study into the internal conflicts and processes of building brand image.
University essay from Högskolan i Borås/Institutionen TextilhögskolanAbstract : Background: Based on our professional experience supported by evidence from current brand literature, we have identified an on-going struggle for fashion brands when building and communicating brand image internally. Branding is about adding value and which is directly connected to the product itself. READ MORE
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