Essays about: "Viktoria Chan"

Found 1 essay containing the words Viktoria Chan.

  1. 1. Volunteers’ Identification and Commitment in a Publicly Disgraced Organization

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Dan Wang; Viktoria Chan; [2013]
    Keywords : Identification; commitment; volunteering; image crisis; Business and Economics;

    Abstract : Drawing on a study of the Swedish Red Cross, the research intends to examine how individual volunteers identify themselves with the organization that has suffered from a public disgrace and how this has impacted their commitment. In the existing literature, volunteers’ organizational identification has been commonly theorized to predict their commitment, which draws our interest and concerns to further investigate the relationship of the two classical concepts specifically in the context of image crisis. READ MORE