Essays about: "Vlada Toma"

Found 1 essay containing the words Vlada Toma.

  1. 1. I Decide What I Do. Right? : Persuasive design factors and purchase intention

    University essay from Jönköping University/IHH, Informatik

    Author : Vlada Toma; [2020]
    Keywords : Persuasive design; Persuasive Factors; E-commerce; Attitude Change; Purchase Intention; Need for Cognition;

    Abstract : Online shopping has gained more and more popularity over the years, naturally, leading to an increase in the number of e-commerce websites. From a variety of websites users can choose the one that best suits their needs depending on different factors, such as information or easy navigation. READ MORE