Essays about: "Web statistics"

Showing result 21 - 25 of 106 essays containing the words Web statistics.

  1. 21. Large Scale Privacy-Centric Data Collection, Processing, and Presentation

    University essay from Luleå tekniska universitet/Institutionen för system- och rymdteknik

    Author : Josefin Andersson-Sunna; [2021]
    Keywords : Analytics system; Privacy; Data collection; Cassandra; Statistics; User statistics; Web analytics; JavaScript; JavaScript tagging; Google Analytics;

    Abstract : It has become an important part of business development to collect statistical data from online sources. Information about users and how they interact with an online source can help improving the user experience and increasing sales of products. READ MORE

  2. 22. Time series prediction of web traffic data

    University essay from Lunds universitet/Statistiska institutionen

    Author : Nils Dominguez Berndtsson; [2021]
    Keywords : Time series predictions; Temporal Convolutional Network; SARIMA; Web traffic; Cybersecurity; Mathematics and Statistics;

    Abstract : In this thesis we predict web traffic intensity levels for 7 customers of a cybersecurity company. The models we predict with are a SARIMA model and a Temporal convolutional network. The quality of the predictions vary a lot between the different customers. The predictions improve when performed on data that is logged, demeaned and differenced. READ MORE

  3. 23. IT’S IN THE DATA 2 : A study on how effective design of a digital product’s user onboarding experience can increase user retention

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Gustav Fridell; [2021]
    Keywords : saas; software as a service; software-as-a-service; data-driven; data driven; analytics; A B testing; A B-testing; AB testing; AB-testing; bucket testing; split-run testing; web; web development; application; design; design pattern; programming; software; Fisher s exact test; Fisher exact test; growth; onboarding; onboarding experience; retention; user retention; churn; digital product; digital; statistics; user onboarding; customer; profitability;

    Abstract : User retention is a key factor for Software as a Service (SaaS) companies to ensure long-term growth and profitability. One area which can have a lasting impact on a digital product’s user retention is its user onboarding experience, that is, the methods and elements that guide new users to become familiar with the product and activate them to become fully registered users. READ MORE

  4. 24. The personalization-privacy paradox: personalized ads on social media : Exploring invasive ads on social media, in relation to perceived usefulness, consumer privacy and trust

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Oliver Hillqvist; Amanda Johnsson Östergren; [2020]
    Keywords : Privacy; trust; social media; invasiveness; usefulness; personalized marketing;

    Abstract : Background: In the realm of online digital marketing, personalization tailored around the user’s interests are becoming the norm. It is becoming more and more challenging for marketers to get the attention of relevant consumers and get heard through all the noise. READ MORE

  5. 25. Current use of smart lighting in the home environment

    University essay from Jönköping University/Tekniska Högskolan

    Author : Viktor Kjellberg; Albin Högkvist; [2020]
    Keywords : smart; lighting; home; interaction; user; usage; controls; design; interior; behavior; IoT;

    Abstract : Smart lighting has in more recent times developed into a broader market, where it has moved into people’s homes, as opposed to in the beginning when it was used more at office environments due to its benefits of high potential energy savings (Santamouris & Dascalaki, 2002). Today Smart LightingSystem (SLS) provides the opportunity for private home lighting fixtures and sensors to be connected wirelessly and connect with other internet of things (IoT) products to perform required tasks. READ MORE