Essays about: "What is the role of business in society"

Showing result 1 - 5 of 98 essays containing the words What is the role of business in society.

  1. 1. Tapestry of rural lives : trust and ties within BYGDSAM association

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Zana-Sofia Merdovic; [2024]
    Keywords : weak ties; civil associations; rural development;

    Abstract : Local communities across Europe have been experiencing a decline in population and public services. To counter this trend, civil society often steps up through voluntary associations. READ MORE

  2. 2. Service Adoption in The Agricultural Sector - A case study about the role of product-service offerings for Swedish cattle farmers

    University essay from Göteborgs universitet/Graduate School

    Author : Emma Larsson; John Larsson; [2023-07-19]
    Keywords : Agriculture; Cattle farmers; Business model change; Digital servitization; Product-service-software systems; Product-service adoption; Value co-creation; Servitization;

    Abstract : Even in traditional sectors such as the agricultural sector, digitalization has significantly impacted operations. Because of the sector’s fundamental role in society, understanding this digital evolvement to support further development is of essence on a grand societal level. READ MORE

  3. 3. Framing sustainable consumerism in the retail market : a case study of Axfood

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Antonia Wistbacka; [2023]
    Keywords : environment; communication; framing; sustainable consumerism; retail market; consumers;

    Abstract : The pressure on retail businesses to be a part of, or even lead, the transition into a more sustainable world is putting a lot of pressure on the wholesale market. The debate on whom the responsibility should fall on is divided between consumers, the government, and companies. READ MORE

  4. 4. Framework for Startups in Digital Marketing - Multiple case study of the role of digital marketing in startups’ strategies in lead generation and lead nurturing processes

    University essay from Göteborgs universitet/Graduate School

    Author : Fanny Linton; Moa Ståhlberg; [2022-08-04]
    Keywords : Startups; Digital marketing; Lead generation; Lead nurturing; Challenges;

    Abstract : Background Given that society is increasingly moving towards a more digitalized world, companies, and startups especially have felt pressure to grow a digital presence. The shift in technology adoption and digitalization has caused lead generation and lead nurturing to be increasingly supported by digital marketing tools which both come with opportunities and challenges for startups. READ MORE

  5. 5. Relation Between Legitimacy and Adoption of CSR Practices

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Michelle Riedenfalk; Fanny Wetter; [2022-02-16]
    Keywords : corporate social responsibility; practice adoption; legitimacy; multinational corporations; local society; global society;

    Abstract : The interest to incorporate CSR in operational business has in recent time grown within companies. For MNCs, this means that CSR needs to be incorporated in all subsidiary units around the world. READ MORE