Essays about: "Winery"

Found 5 essays containing the word Winery.

  1. 1. To certify or not to certify: A qualitative investigation into producer sentiments surrounding sustainability certifications in the Spanish wine industry

    University essay from Göteborgs universitet/Institutionen för globala studier

    Author : Angelika Nyblom; [2020-09-04]
    Keywords : wine industry; ; Spain; sustainability; certification; neoliberalism; Critical Sustainability Studies;

    Abstract : As the popularity of sustainably-produced wines continues to grow, wine producers are seeking to market sustainable practices through certification schemes, in order to gain advantage in the competitive global wine industry. Though Spain contains the largest amount of land dedicated to vine growing globally and is home to over 4,300 wineries, the Spanish wine industry only has one industry-specific sustainability certification scheme, Wineries for Climate Protection, of which a mere 23 wineries are certified. READ MORE

  2. 2. Cultural heritage and branding of family firms in the French wine industry : A case of Burgundian wineries

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Jeanne Duranton; Emilie Theau Laurent Sery; [2020]
    Keywords : Family Businesses; Wine industry; Branding; Brand Identity; Wine; Marketing; Branding;

    Abstract : Background: The wine industry is often linked to family business, due to the tradition of some long-standing family winery. Scholars agree that, the family elements are a factor of success in this industry. A reason for this success can be found in the branding of wineries. READ MORE

  3. 3. Understanding Institutional Influences on Environmental and Social Responsibility in Family-Run Wineries : A look at US and Hungarian CSR practices

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Brandie Still; Veronika Thernesz; [2020]
    Keywords : wine; sustainability; family-run businesses; winery; wine industry; social responsibility; Corporate Social Responsibility CSR ; future generations; institutional theory;

    Abstract : Purpose – The purpose of the research is to explain how and why the internal and external influences faced by family-run wineries affect their CSR practices and communication through institutional theory and stakeholder theory. Methodology – Ten wineries were analyzed in winemaking regions in Hungary and the US, of which nine semi-structured interviews were undertaken with family members and employees. READ MORE

  4. 4. Internationalizing a young Spanish winery: Theoretical and empirical frameworks for a successful marketing analysis : Case Study, Winery “Bodegas Ribera de Pelazas”

    University essay from KTH/Entreprenörskap och Innovation

    Author : Miguel Jesús Alija Fuertes; [2016]
    Keywords : Wine; Marketing strategies; Winery; Wine Market; Internationalization; Consumer Behavior; Purchasing Decision;

    Abstract : Few different goods or beverages are as particular as wine in History of humanity, even being the main symbol of luxury and status from days of Rome. Its particular intoxicating effects together its complex and long-term elaboration makes wine one of the biggest attractions for food and beverages lovers. READ MORE

  5. 5. ÖLAND REGIONAL WINERY & CELLAR

    University essay from KTH/Arkitektur

    Author : Ulrika Lowén Horn af Rantzien; [2010]
    Keywords : Öland; Vin; Arkitektur; Vinmakeri; Glesbygdsatsning;

    Abstract : .... READ MORE