Essays about: "Xiaoyao Cen"

Found 1 essay containing the words Xiaoyao Cen.

  1. 1. What Determines the Internationalization of Chinese Enterprises in Cultural and Creative Industry? : A Case Study of ByteDance

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nan Wu; Xiaoyao Cen; [2022]
    Keywords : Internationalization; China; Cultural and creative industry; Motivations;

    Abstract : Chinese firms in the cultural and creative industry (CCI) are substantially entering the global business landscape. But research on the motivation of Chinese enterprises’ internationalization mostly remains in the traditional industries (e.g., manufacturing and mining). READ MORE