Essays about: "Zheng Chen"
Found 3 essays containing the words Zheng Chen.
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1. A Theoretical Framework of B2C Relationship Quality:How could B2C companies use it to enhance relationship quality?
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : Online shopping is becoming more popular in recent decades and there is certainly a variety ofvariables contributing to keeping customers interested in shopping online. Based on research inthe business-to-business setting we proposed four variables including security, communication,product and personalization that influence the relationship quality. READ MORE
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2. How has the third party payment reduced the perceived risk of young consumers in China?
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : .... READ MORE
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3. Innovation in Procurement: A Case Study of Sensys Traffic AB
University essay from IHH, FöretagsekonomiAbstract : Problem: There has been a limited amount of study in procurement within SMEs (Quayle, 2002). In general, for all sizes of organizations, the procurement function has often been regarded as a transactional based function and plays a supporting department to the value-adding process. READ MORE