Essays about: "a study on women s behavior online"

Showing result 1 - 5 of 9 essays containing the words a study on women s behavior online.

  1. 1. Beyond the Middlemen - Exploring the Role of Channel Attributes and Product-Related Factors in Shaping Consumer Choice for Online D2C Sales Channels of Established Brand Manufacturers

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Christiane Haase; Nils Heimes; [2023]
    Keywords : Disintermediation; Manufacturer Encroachment; Direct-to-Consumer; Vertical Integration; Product-Related Factors; Channel Attributes; E-Commerce; Consumer Channel Choice; Consumer Behavior;

    Abstract : Background: In light of the multitude of different channel options consumers have at hand and the rapidly advancing vertical integration of established brand manufacturers across industries, the question arises as to the basis on which consumers make their channel decision for a manufacturers direct-to-consumer (D2C) sales channel. Scholars have found that channel attributes and product-related factors generally play a pivotal role in consumer channel choice and have shown the influence they have on offline versus online channel choice. READ MORE

  2. 2. Men & Cosmetics: A Problem of Consumer Understanding? : Perception of French Consumers about male cosmetics

    University essay from Umeå universitet/Företagsekonomi

    Author : Aline Smeeckaert; Baptiste Martin; [2022]
    Keywords : Gender; Cosmetics; Men’s Grooming; Male Cosmetics; Men Consumer Behavior; Self-concept; Body Image; Brand Personality; Masculinity;

    Abstract : Background: The cosmetics industry has historically been associated with women, and much research has focused on them. However, the male cosmetics market has been growing rapidly for several years around the world. Nevertheless, little attention has been paid to men and their new way of life and consumption. READ MORE

  3. 3. Victim Blaming and the Swedish Consent Law - A Swedish vignette experiment investigating the effectiveness of the Law of Consent on normative attitudes towards victim blaming

    University essay from Göteborgs universitet/Graduate School

    Author : Kristen Jed Rosario; Stina Öman; [2021-09-13]
    Keywords : norms; law; economics; economics; economics; consent; victim blame; rape; beliefs; attitudes; behavior; vignette; expressive effect;

    Abstract : and economical burdens on the victim, especially when the victim is a woman. This study contributes to an expanding literature on social norms, the law, and economics, focusing on the expressive effect of the law as one of the main channels that can shape societal norms. READ MORE

  4. 4. Advancing Women’s Rights in the Age of Social Media: An Analysis of the #MeToo Movement

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Gaudi Delgado Falcon; [2019]
    Keywords : MeToo; Sexual Harassment; Social Movements; Social Media; Women´s Rights; Social Change; Media; Communication for Development; Twitter;

    Abstract : In 2017, the Me Too campaign, founded ten years earlier to help women of color from low-income communities who were survivors of sexual violence, became a viral social media movement following allegations on Twitter by actress Alyssa Milano of sexual harassment and violence against the powerful Hollywood producer Harvey Weinstein. Using the hashtag #MeToo, Milano unwittingly mobilized millions of women to share their stories via social media, and the #Metoo movement subsequently helped to illuminate both the structural and individual aspects of sexual harassment and abuse by men against women within virtually all aspects of society. READ MORE

  5. 5. “Jim Norton- 1, Walking Land Whale- 0” : Gender and Language Asymmetries in Cyber-Bullying

    University essay from Södertörns högskola/Institutionen för kultur och lärande

    Author : Matilda Lindström; [2015]
    Keywords : Gender; Language; Asymmetries; Social Media; Online Behavior; Internet Trolling; Cyber-Bullying; YouTube;

    Abstract : Unfiltered online language use is most visible where social media sites highlight power injustices such as racism, homophobia, feminism and sexism, which in turn sometimes promotes behavior such as cyber-bullying or internet-trolling. Women have been explicit targets for cyber-bullying and internet-trolling. READ MORE