Essays about: "abstract for marketing thesis"
Showing result 11 - 15 of 84 essays containing the words abstract for marketing thesis.
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11. Concepts that influence users’ feeling of non-intrusiveness in native advertising : A quantitative study testing the conceptualization of effective native advertisements’ influence on users’ feeling of non-intrusiveness
University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)Abstract : Abstract Background “Traditional digital advertising has become wallpaper. It doesn’t improve anyone’s experience on a site and readers, myself included, pretty much look past it” stated by Jason Hill, Global Head of Media Strategies (Adage.com, 2019). READ MORE
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12. Social media marketing of SMEs in regional Sweden : A study of the automotive sales industry
University essay from Högskolan i Jönköping/Internationella HandelshögskolanAbstract : Abstract Background The recent developments in technology have resulted in an emergence of social media platforms and they are now an essential part of everyday lives of consumers and businesses. Since a lot of companies utilize social media in their marketing activities, the marketing strategies of small and medium sized enterprises (SMEs) have changed from the traditional practises. READ MORE
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13. Permission Based Risk Assessment for Enhancing Privacy of Android Users
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Mobile applications tend to access data beyond their intended functionality and share this data with third parties for various purposes including marketing, profiling and advertisement. This data also includes user’s personal information and access to this personal information without user’s consent put user’s privacy at risk. READ MORE
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14. Additive manufacturing at LEGO: Developing a holistic management framework for high-volume manufacturers
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Additive manufacturing (popularly known as 3D printing) is developing rapidly these years becoming increasingly relevant to high-volume manufacturing firms. The additive nature of the production technique makes it distinct to traditional manufacturing techniques that tend to be less flexible. READ MORE
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15. From Bags to Boxes; : A Study of the Consumers Perception of Value in Online Fashion Retail Sales
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Abstract Bachelor Thesis in Business Administration. Bachelor of Science with Specialization in Marketing – Main Field of Study: Business Administration. READ MORE