Essays about: "ad tracking"
Showing result 1 - 5 of
12 essays containing the words ad tracking.
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University essay from Lunds universitet/Mänskliga rättigheter
Author : Jesper Stenberg; [2021]
Keywords : Privacy; Human Rights; Ad Tech; Surveillance Capitalism; Consent; GDPR; Criteo; The Trade Desk; Magnite; Social Sciences;
Abstract :
In an increasingly online society, scholars have gradually come to scrutinize the ad tech industry. The research field, however, tends to focus on the most visible tech giants, such as Google or Facebook, and few researchers approach the industry from a human rights perspective. READ MORE
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University essay from Jönköping University/IHH, Företagsekonomi
Author : Julia Fagerström; Elin Hultin; [2020]
Keywords : Native Advertising; Brand Disclosure; Ad Disclosure; Eye-tracking; Ad Recognition Ability; Ad Recognition;
Abstract :
Background: Online marketing tactics designed to have a minimized impact on consumer experience have emerged recently whereas native advertising is one concept. Native advertising is an approach designed to decrease interruptions in consumers’ online experience by matching the form and functions of the platform in which the advertisement appears. READ MORE
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University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)
Author : Richard Hedlund; [2020]
Keywords : ;
Abstract :
Despite the fact that ad-tech being a multi-billion dollar industry, the percentage of digital ads which are actually being clicked on is as low as 0.1 % in many cases. The performance of ads which can be clicked on are often measured by click-through rate (CTR), in other words, action based. READ MORE
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University essay from Linköpings universitet/Datorseende
Author : Frida Flodin; [2020]
Keywords : Multi-pedestrian tracking; Feature extraction;
Abstract :
Multi-pedestrian tracking (MPT) is the task of localizing and following the trajectory of pedestrians in a sequence. Using an MPT algorithm is an important part in preventing pedestrian-vehicle collisions in Automated Driving (AD) and Advanced Driving Assistance Systems (ADAS). READ MORE
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University essay from Linköpings universitet/Reglerteknik
Author : Albin Vestin; Gustav Strandberg; [2019]
Keywords : evaluation; target tracking; multiple sensors; non-causal; smoother; smoothing; tracking; vehicle tracking; camera; lidar; estimate; estimation; prediction; vehicle dynamics; sensor fusion; real-time tracking; extended kalman filter; filter validation; validation; position estimation; velocity estimation; dynamic model; model complexity; multi object tracking; multiple object; tracking; single object tracking; data association; tracking fundamentals; iterated kalman filter; track management; gnn; global nearest neighbour; mahalanobis; mahalanobis distance; performance evaluation; differential gps; dgps; roi; ego; several sensors; sensors; rmse; root mean square error; invertible motion; anti-causal motion; anti-causal tracking; constant velocity; gnn; imu; tfs; two filter smoother; ekf; rts; radar; inertial measurement unit; nonlinear; nonlinear systems; mono camera; monocular camera; noise model; tracking performance; fixed interval smoothing; m n logic; centralized fusion; non-causal object tracker; car tracking; car dynamics; automotive; active safety; object tracking; automotive industry; thesis; master; reverse dynamics; reverse tracking; reverse sequence; sequence tracking; data propagation; ground truth; estimating ground truth; additional sensors; mounted sensors; true estimates; environment; comparison; algorithm; independent targets; overlapping; measurements; occluded; track switch; improve; lower; uncertainty; more; certain; state; process; noise; covariance; sampling; image; sprt; adas; cnn; cv; pdf; track; target; ego; tracker; tentative track; observatiom; online tracking; offline tracking; online; offline; recorded; sequences; robust; self driving; self-driving; car; traffic; trajectory; true state; scenario; scenarios; future; accurate; output; advanced; driver; assistance; systems; non-linear; complex noise; pedestrian; truck; bus; maneuvering; vehicles; processed; measurement; frame; state; correction; probability; density; function; tuning; likelihood; transition; measurement; motion; model; recursion; gaussian; approximation; distribution; linear; jacobian; multiplicative; noise; ratio; ad; hoc; ad hoc; state; space; approach; backward; auction; euclidean; distance; statistical; threshold; gating; association; margin; normalize; covariance; matrix; fusion; confirmed; rejected; tentative; history; absolute; error; modular; ego motion; parameters; variables; logg; hardware; specification; fused; causal; factorization; independent; uncorrelated; transform; moving; rotation; translation; oncoming; overtaking;
Abstract :
Today, the main research field for the automotive industry is to find solutions for active safety. In order to perceive the surrounding environment, tracking nearby traffic objects plays an important role. READ MORE
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