Essays about: "advantages and disadvantages of media"

Showing result 11 - 15 of 33 essays containing the words advantages and disadvantages of media.

  1. 11. Social Media as an Internal Communication Tool in Project Management Practices. : Exploring an Impact of Social Media Use on Employee Communication in Small and Medium-sized Companies in Uzbekistan

    University essay from Umeå universitet/Företagsekonomi

    Author : Yulia Ten; [2017]
    Keywords : Social Media; Internal Communication; Positive and Negative Impact; Collaboration;

    Abstract : Social media is progressively implemented in work organizations as means of communication among employees. Thus, it is of crucial importance to develop understanding how they empower and limit communicative activities which shape the network through which organizational tasks are accomplished, as it is these very dynamics that enforce and eternalizecompanies. READ MORE

  2. 12. Game of Trust: Brand-generated content vs Consumer-generated advertising : A qualitative study of Arla Foods

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Emelie Cheng; Nadia Khan; [2017]
    Keywords : Social media advertising; Brand-generated content; Consumer-generated advertising; Trust; Purchase intention; Fast-moving consumer goods;

    Abstract : This thesis studies how trust in two different types of social media advertising, brand-generated content (BGC) and consumer-generated advertising (CGA), influence Millennials purchase intention towards brands in the fast-moving consumer goods (FMCG) industry. The phenomenon of CGA has caught researchers’ interest since it is believed to influence consumers’ purchase intention by affecting their trust in the advertising. READ MORE

  3. 13. Marketing Mix Modelling from the multiple regression perspective

    University essay from KTH/Matematisk statistik

    Author : Ecaterina Mhitarean; [2017]
    Keywords : ;

    Abstract : The optimal allocation of the marketing budget has become a difficult issue that each company is facing. With the appearance of new marketing techniques, such as online advertising and social media advertising, the complexity of data has increased, making this problem even more challenging. READ MORE

  4. 14. Digital media as a resource for English learners in 1-3

    University essay from Malmö högskola/Fakulteten för lärande och samhälle (LS)

    Author : Mong Chau; [2015]
    Keywords : ICT; Digital Media; K-3; Foreign language;

    Abstract : Digital media has a huge impact on today‟s society. Technologies give opportunities for teachers to access different tasks, exercises, games and videos for teaching students a new language. This also means that teachers have opportunity to conduct more varied lessons to motivate students‟ learning. READ MORE

  5. 15. Geotagging in social media : exploring the privacy paradox

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT; Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Martina Menfors; Felicia Fernstedt; [2015]
    Keywords : Location Data Privacy; Geotagging; Geo-social Networks GeoSNs ; Privacy Paradox; Privacy concerns;

    Abstract : Increasingly, online social media networks allow users to use geotagging. This method of adding location data to various content shared in real time has introduced privacy related issues and threats to the users of such networks. READ MORE