Essays about: "advertisement"
Showing result 1 - 5 of 339 essays containing the word advertisement.
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1. Digital Marketing Influences on Consumer Fashion Product Purchase Decision Through Facebook.
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : Consumer purchase decisions is a vital process for online fashion retailers to customers. The Corona pandemic has resulted in more people purchasing through the internet and increase online shopping in Bangladesh than ever before. READ MORE
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2. The Advertisement of Skin-Whitening Products : A Critical Discourse Analysis
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : .... READ MORE
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3. ENGLISH AND TAGALOG: A STUDY OF CODE SWITCHING IN PHILIPPINE TELEVISION ADVERTISEMENTS
University essay from Göteborgs universitet/Institutionen för språk och litteraturerAbstract : This paper aims to study the mixing of Tagalog and English in Philippine television advertisements. Specifically, this paper investigates three aspects: the frequency of code-switching, the types of code-switching utilising Poplack’s (1980) classification; and the motivations of code-switching employing Li’s (2000), and Bishop’s (2006) lists. READ MORE
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4. Fostering mindful consumption with mindfulness training - A qualitative study of the perceived effects of mindfulness training and education on consumers decision-making and consumption behavior
University essay from Göteborgs universitet/Graduate SchoolAbstract : Overconsumption has grown into one of the main planetary issues in post-modern society. Mindless consumption along with consumption in the purpose of fulfillment are argued to be two of the main underlying reasons behind this unmanageable behavior of consumers. READ MORE
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5. Environmental-oriented CSR communication and the attractiveness of employers : From a potential employee perspective
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : The purpose of this bachelor thesis was to extend the knowledge of how environmental-oriented CSR communication in job advertisements affects the attractiveness of employers from a potential employee perspective. The study was based on three theories, Employer brand, Social identity theory, and Signaling theory, and the concept of environmental-oriented CSR communication. READ MORE
