Essays about: "advertisements for english language"

Showing result 1 - 5 of 6 essays containing the words advertisements for english language.

  1. 1. Gendered Language in English Job Advertisements and the Perception of Potential Applicants within Electrical and Electronic Engineering in Sweden

    University essay from Mälardalens universitet/Akademin för utbildning, kultur och kommunikation

    Author : Josefin Alm; [2024]
    Keywords : Sociolinguistics; gender; language; masculine and feminine words; job advertisements; electrical; and electronic engineering.;

    Abstract : This mixed-method study investigates the use of masculine and feminine-coded words (i.e., words associated with gender stereotypes) in English job advertisements in Sweden, focusing on the male-dominated Electronic and Electric engineering field in Sweden (SCB, 2022). READ MORE

  3. 2. Winged words from Shakespeare´s tragedy Hamlet in the world of Google texts

    University essay from Göteborgs universitet/Institutionen för språk och litteraturer

    Author : Marianne Wabnik; [2015-10-16]
    Keywords : Expression; phrase; quotation; Shakespeare;

    Abstract : This essay explores a selection of famous quotes in Shakespeare´s Hamlet. Almost everyone knows some of them, even people lacking formal literary education. These quotes, which have become winged words or idioms, are discussed. Many phrases and expressions in Hamlet are still used in everyday language, sometimes unconsciously. READ MORE

  4. 3. Advertisements in English in a non-English speaking country : A study on the use of English in Swedish magazine advertisements

    University essay from Institutionen för språk (SPR)

    Author : Alma Hodzic; [2013]
    Keywords : advertisement; advertising; language of advertisements; Swedish; English; ELF;

    Abstract : In today’s globalized world there are not many limitations in the communication between people, and companies from different parts of the world. There are several methods companies can use to reach out to people, and one method is through magazines. When reading a magazine it is nearly impossible to not notice advertisements. READ MORE

  5. 4. Use of English in advertising and journalistic discourse of the Expanding circle: data from Bulgarian magazines

    University essay from Engelska institutionen

    Author : Maya Bogdanova; [2010]
    Keywords : advertising discourse; journalistic discourse; Bulgaria; English; symbolic value;

    Abstract : The combination of the socio-political changes following 1989 and the current status ofEnglish as the language of international communication promoted dynamic transformations ofthe attitude and usages of English in Bulgaria. The purpose of this study is to investigate theforms, functions and symbolic value of English in the Bulgarian advertising and journalisticdiscourse. READ MORE

  6. 5. Consumer perception and decoding of language-mixed advertisements in the Swedish consumer market

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Maryia Hrakhouskaya; Veronica Königsson; [2010]
    Keywords : ;

    Abstract : The present study focuses on the phenomenon of using foreign language, or a language mix in advertising messages on the Swedish consumer market. The purpose established for the research was to see if the use of English language or an English-Swedish language mix of advertisement message in the Swedish consumer market has an effect on how consumers perceive, and interpret the advertising messages. READ MORE