Essays about: "amazon.com"
Showing result 1 - 5 of 13 essays containing the word amazon.com.
-
1. How are Complementors Swimming with the Shark?
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Following a brief introduction on the platform ecosystems, the impacts of the complementors to the platforms are introduced. This study examines the dynamics of collaboration and competition between digital platforms and their complementors; mainly, it focuses on complementors’ defence strategies for competing against the platform. READ MORE
-
2. Staying competitive with the help of social proof - A quantitative study on the strength of different social proof tactics in an online context and the moderating effect of brand equity
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The recent growth in global e-commerce sales caused by the Coronavirus pandemic has created cause for retail brands to re-evaluate the employed social influence tactics on their online product pages in an effort to remain competitive. Two tactics which are commonly used on these online product pages are popularity information statistics and customer reviews. READ MORE
-
3. The Other Amazon: Deconstructing Amazon's Climate Pledge and Sustainability Discourse
University essay from Lunds universitet/HumanekologiAbstract : The techno-conglomerate Amazon has emerged as a corporate giant, branching out their operations to include many sectors of the global market. While previously concealing their carbon footprint, Amazon co-founded The Climate Pledge together with two former architects of the Paris Agreement in 2019 with the goal of reaching net zero carbon by 2040, ten years earlier than the Paris agreement. READ MORE
-
4. Challenges of PayPal
University essay fromAbstract : PayPal has faced many different challenges over the years. In the beginning of their journey the biggest challenge of PayPal was the overall ignorance to prevent fraudulent activities and to provide high safety systems. By solving this, PayPal has changed and improved the opportunities of secure online purchases. READ MORE
-
5. Challenges of PayPal
University essay fromAbstract : PayPal has faced many different challenges over the years. In the beginning of their journey the biggest challenge of PayPal was the overall ignorance to prevent fraudulent activities and to provide high safety systems. By solving this, PayPal has changed and improved the opportunities of secure online purchases. READ MORE